CRM & Email Marketing Specialist
Job description & requirements
Job description:
Define and continuously fine-tune communication blueprint across buying stages
Ongoing management of audience segmentation and tactical lifecycle email campaigns (writing, scheduling, testing, and deployment)
Set up nurturing flow to convert cold leads into potential customers
Generate demands through personalized campaigns based on the buying stages of leads
Set up performance dashboard and provide weekly progress reports based on defined metrics
Support email marketing needs of other stakeholders
Work with other stakeholders to Integrate CRM marketing programs to ensure consistency of campaigns & messaging across channels
Requirements:
Demonstrated experience in operating CRM and managing personalized email campaigns at scale
Proven experience in effective email marketing technique and in conducting tests and experiments
Able to develop persuasive copywriting in email and other creative formats
Familiar with analytics to set up performance dashboard for real-time tracking and reporting
Prior B2B experience is a plus
What You Will Get:
Competitive salary + daily allowance
Private health insurance (outpatient, inpatient, maternity, dental)
Allowance for sports activities and glasses/contact lenses
Strategic office location, accessible by MRT
Flexible working hours and remote work culture
Notebook Ownership Program
The friendly and dynamic work environment
Opportunity to take part in growing Indonesia's no. 1 SaaS company
How to Apply:
Send your CV to adiya@kiracreativa.com